PARADE Update: Make Those 20 Seconds Count
Meghan shares the same challenge that many job changers in today’s market are facing. That is, her career history includes such a wide variety of industries, job roles and responsibilities, that she’s not sure how to market (or position) herself to potential employers.
The biggest mistake I see job seekers making is writing their resume and including every job that they’ve ever had and every skill that they’ve ever had. However, most hiring managers don’t care about all the different skills you have and tasks you can perform – they simply want to know – can you successfully perform their job?
So to position Meghan in the best possible light to hiring managers, and help her stand out from competition, I’m working with Meghan on the following –
Step #1 – Creating her personal Career Success Blueprint™. This includes her identifying three (3) primary areas of responsibility she wants to have in her next career. She’s also identifying her “must have” conditions about the company culture, management style and working conditions. These may include a baseline salary, flexible hours, telecommuting, professional training and development, a clear career path, autonomy, growth company, etc.
Step #2 – Assessing the job market. Meghan needs to understand what kind of jobs are available that also align to her personal Career Success Blueprint™. She’ll need to review on-line job boards, industry magazines, company websites, and business periodicals to get a clear understanding of what the “hot jobs” are, and what the requirements are for those jobs.
Step #3 – Customizing a polished and professional looking resume. Hiring managers, on average, only take about 15-20 seconds to review a resume before determining whether or not to interview the job applicant. Therefore, it’s critical that Meghan’s resume showcases her in the best possible light. I’ll teach Meghan how to create a resume that highlights the right key words, and makes her stand out from the competition.
Step #4 – Developing a personalized job search strategy. Now that Meghan will have a keen focus on what she wants in her next career, as well as a top notch professional resume – now she’ll be ready to seek out those job openings. I’ll help her create an on-line and off-line targeted job search strategy, as well as give her my exclusive networking techniques to help her get more referrals, recommendations and job leads.